Cristina Villegas

Sensory-Friendly Santa

The Infinity Center for Behavior Services offers Applied Behavior Analytic (ABA) therapy to children ages 1-8 who have been diagnosed with autism spectrum disorder. Every December, they host "Sensory-Friendly Santa", a holiday open house for families to engage with their services in a festive way. I design graphics and flyers to capture families' attention and promote the event.


— MY ROLE

Graphic design


— DELIVERABLES

Social media graphics

Flyer


—TURNAROUND

1 week


— TOOLS

Illustrator 

InDesign

For this project, I was inspired by ASD visual support techniques and turned the event name into a recognizable Santa Claus symbol. I framed the design with holiday lights that matched the brand’s colorful symbol pattern, and kept the rest of the design simple with plenty of white space to make sure the event info stood out clearly. Their Facebook post left a memorable impression on their audience, reaching around 5,600 viewers—a substantial increase of 5,300 compared to their usual metrics.